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GreenLight Business Model Competition Now Accepting Applications!

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Mid-Michigan pitch competition to award $100,000 in cash prizes

East Lansing, MI – GreenLight Michigan Business Model Competition announced that applications for its sixth annual statewide startup pitch contest are open now. GreenLight Michigan is an early-stage pitch competition bringing together entrepreneurs and small business supporters from all over Michigan. Selected finalists will pitch their ideas to a seasoned panel of judges, competing for the chance at a total of $100K in cash prizes. The competition’s three Spotlight Sponsors are McLaren Greater Lansing, Michigan Economic Development Corporation, and the Michigan State University Federal Credit Union.

“The relationships and partnerships we’ve worked hard to build allow us to support great ideas and the innovators behind them,” said Paul Jaques, director of student and community engagement at Spartan Innovations. “Michigan startups are thriving, and they have the talent to compete on a global scale. We’re proud to offer this opportunity, in addition to the funding support, to help grow small businesses and to continue invigorating entrepreneurship in Michigan.”

Applicants must be Michigan residents and have a well-crafted business idea. Those who already have a registered business must provide evidence the entity is based in the State of Michigan and is less than two years old with the earliest incorporation date being March 28th, 2016. Winning funds must be utilized to start business ventures in Michigan.

Applications are open now through 11:59 p.m. on Wednesday, February 28, 2018. Finalists will be announced on Wednesday, March 14, 2018. The GreenLight Business Model Competition will be kicking off at 4:00 p.m. on Wednesday, March 28, 2018 at the Pasant Theatre, Wharton Center for the Performing Arts.

About the GreenLight Business Model Competition

The GreenLight Michigan Business Model Competition, co-created and sponsored by Spartan Innovations and the Michigan State University Federal Credit Union, promotes Michigan-based entrepreneurship. The competition’s Spotlight Sponsors for 2018 are McLaren Greater Lansing, the Michigan State University Federal Credit Union, and the Michigan Economic Development Center. Apply to pitch, register to attend, become a sponsor, and see the full list of our generous sponsors at

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